
It is also well known for utilising archival recordings to recreate Val Kilmer’s voice for Top Gun: Maverick. The company has released multiple videos showcasing its AI technology, including clips of “conversations” involving computer-generated voices. Sonantic was founded in 2018 by two technologists that specialise in speech, their backgrounds span teaching speech and language therapy to working on sound production and dialogue for Hollywood films such as Harry Potter, The Dark Knight, Bohemian Rhapsody and more. Music-technology company Splash, which raised US$20mn last November, explains that “using the Splash Pad, our intuitive AI-powered instrument, players can make high quality music in minutes and stage performances to live audiences inside virtual clubs.” Additionally, music-creation platform Soundful raised almost US$4mn from backers including Universal Music in April.

Spotify is not the only music company which will be using AI technology. Apple acquired a startup called AI Music in February of this year, which uses AI to generate personalised soundtracks and adaptive music. To maintain its edge, Spotify should continue to develop its in-house machine learning capabilities and obtain new technologies through acquisitions. Using voice in these moments can reduce barriers to creating new audio experiences-and open up the doors to even more new opportunities.’ In a statement the company explains: ‘This voice technology could allow us to give context to users about upcoming recommendations when they aren’t looking at their screens. Spotify says it has identified several potential opportunities for text-to-speech capabilities across its platform, and believes that over the long term, high-quality voice will be important to growing its share of listening. Spotifys AI DJ uses OpenAIs AI tech Spotify has introduced a personalized AI DJ that uses OpenAI s generative AI technology - yes, the same company behind DALL-E 2 and ChatGPT - to provide users with insightful facts about the music, artists, or genres they are listening to. Unlocking new potential through the use of AI This integration will enable us to engage users in a new and even more personalised way,” said Ziad Sultan, Spotify’s Vice President of Personalisation. John Schembari: AI, Technology and Gamification in Learning. “We’re really excited about the potential to bring Sonantic’s AI voice technology onto the Spotify platform and create new experiences for our users. John Schembari: AI, Technology and Gamification in Learning. Spotify noted that it is buying the platform to improve its user experience through the implementation of “compelling, nuanced, and stunningly realistic voices from text.”

Music and podcast provider Spotify is acquiring Sonantic, which specialises in using artificial intelligence (AI) to replicate human voices from text. The DJ is comprised of three main tech components: Spotify’s personalization technology, a generative AI from OpenAI that scripts up what cultural context the DJ provides (alongside human.
